Canvassing Letters, Direct to Vendor letters, prospecting letters, created by a pro active property sourcer.
Weather you’ve walked past an empty and untidy house on your regular morning dog walk or you buy market data to target properties on the open market, you’ll no doubt want to approach the home owners but how?.
These templates will help make a friendly professional impression and get the phone ringing.
With over 17 years experience in the property industry Alaine Bradbury has canvassed thousands of properties. Week after week consistently trying new wording, offers and tag lines to incentivise sellers to pick up the phone.
As all great salespeople know, the art of good prospecting begins with a single mindset shift—it’s not leads you’re after, it’s a long-lasting relationship.
But being a property sourcer is quite different from being any other kind of salesperson.
You’re not just trying to introduce a buyer for the bricks and mortar value, you’re trying to approach someone to sell grandma’s house, perhaps someone’s childhood home. Sometimes, you’re helping a divorcing couple through a painful phase of their lives.
Property is Home to most people and one that nurtures families and memories.
My templates focus on 3 factors, Personalised, Professional, Authentic.
Don’t be lured in by the Pay Per Click campaigns, people still love receiving letters. That goes for young and old.
Not what you’d expect of the generation that grew up with tech? Well, funnily enough, they appreciate people that speak directly to them and offer a personalized experience.
I’ve included in this bundle letters for;
Noticed you have been on the market a while
Noticed your sale has fallen through
Noticed your property has been withdrawn from the Estate Agency
Noticed you have reduced in price
Noticed your property is empty
If you want to have the best shot at getting the phone ringing, these are for you—and that’s what they’re meant to do—however relationships, trust building and consistency is key. These letter’s are to spark a connection and lay the first brick to a foundation of trust.
If you can follow that up on a call your winning. However if you don’t hear from them from one direct letter, id encourage you to write again, using my templates as a guide.
If there is one particular property you are keen to reach the owner of, you can search for the owners name on land registry. Gov. to make your letter even more personal.
Top professionals in property understand they are in the people business. They don’t buy and sell houses. They get people happily involved in owning property by satisfying a sellers needs.
If it's time to say goodbye to trawling the portals, and Google Maps for house numbers and information then consider a much smarter and simpler way to generate your canvassing leads. There are many paid tools available on the market for generating this data.
ALL FIVE LETTERS FOR JUST £10.00